Angela
King Designs and the House of AKD would like to introduce and welcome back to
the cheerleading industry, Sharon Humphrey. Sharon is joining the AKD administrative team at the Texas home office
as General Manager. She will also be assisting in marketing and sales
development for the company, as well as active with our national sales team
program.
As a
long time veteran of the national cheerleading supply industry, Sharon has
served as VP of Sales and Marketing for WinCraft, Inc., the nation’s largest
supplier of cheerleading pom-poms and accessories. As
Vice-President, Sharon spoke to large group seminars, conducted market research
analysis, developed short and long term plans, as well as strategies to reach
targeted goals. She was also involved in
marketing the WinCraft Super Bowl and US Olympic Festival merchandising
programs.
Sharon
also held the title of VP of Sales for the National Spirit Group, working
directly with “The Father of American Cheerleading”, Lawrence Herkimer, located
in Dallas, Texas. She managed cheerleading uniform sales and marketing and
promotions, which included hiring, training, and managing over 70 sales
associates throughout the United States. Sharon was also in charge of catalog
production and new product development.
Prior
to the above, Sharon served as VP of Sales and Marketing at the United Spirit
Association (USA), with sales exclusively for Varsity Spirit Fashions. She
developed and staffed Southern California and the Pacific North West regional
sales offices. Once again, Sharon was working with new product development,
catalogs, and camp stores. Over 50 fashion consultants in thirteen western
states were under Sharon’s direction.
As a
supporter of the cheerleading industry, Sharon has volunteered her time as a
member of the Board of Directors for Victory International, Sports Pennants
International, Workforce Development in California, and served on the Executive
Board of Directors for the California State Center Consortium.
As a
graduate of Fresno State University, holding a BA Degree in Physical Education
and Speech, Sharon has also worked in the world of education and coaching. She
truly understands the needs of teams and team directors.
All
of us at AKD are thrilled to have the opportunity to work with such a seasoned
professional in the cheerleading industry. Sharon has worked with the best in
the business! Welcome Sharon to the House of AKD!
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